How about this.
When not many can remember the time a bunch of galoots with AK47s shot up a guy at the marina and then cruised out of town like they owned the place, because they did.
When good people tell stories about the days when violent gangs had nothing to fear but each other, and it sounds like it must have been exciting.
When journalists are no longer murdered on a regular basis, judges and police are neither eager to take bribes nor too afraid to refuse them, bad guys go to prison and actually have to stay there, and the Mexican people triumph over corruption, terrorism and lawlessness.
After all that happens, Americans will be back again in big numbers. Until then, Rocky Point will just have to make it as a tourist destination for Mexican nationals and a greatly reduced number of Americans, most of them without kids.
My wife and I would still love to go, but it's harder to get others to go with us. We always enjoyed the company of one or two other couples, and it helped cut the cost of the trip. I tried finding a suitable place for just the two of us but couldn't. We have Las Conchas tastes on a $150 a night budget. Some friends who had been our regular Las Conchas partners now say they want to wait a few months and see what happens. Not that they think it's likely they'd catch a stray bullet or get kidnapped off the Malecon, but they just wouldn't be relaxed around town like they used to be, and relaxation is a huge part of what Rocky Point is all about.
What some are missing is that travel, tourism and vacations are at least as much about dreams and illusions as about reality. Rocky Point once had an image money couldn't buy - Mayberry on a Mexican beach. Kids collecting sea shells, regular folks having a good time and honest, amiable locals. In reality, there was a bit more to it than that, but it wasn't so much the reality that mattered, it was the image. It doesn't take too many sensational events to shatter an old image and replace it with a new one.